Wednesday 15 July 2015

GUCCI Bamboo | The New Fragrance & Campaign


In the new advertising campaign for the NEW Gucci Bamboo fragrance lensed by Mert and Marcus with the accompanying video directed by Fabien Baron, Gal Gadot plays the modern Gucci woman: desired, seductive, sensual, and captivating.

The actress, famed for her roles in the Fast and Furious movie franchise, is set to star as Wonder Woman in the upcoming 'Batman vs Superman: Dawn of Justice' summer blockbuster in 2016. Ahead of that, the former Miss Israel Universe headlines her first big luxury campaign for Gucci Bamboo.


 

Gucci Bamboo has long been an icon of the House of Gucci. It was first utilized in a Gucci Bamboo bag created in 1947 as a result of the war-time rationing of materials. Craftsmen heated and bent the bamboo into the curved handle that has become a signature icon of the label, appearing in its timepieces, jewellery, footwear and now, the NEW Gucci Bamboo fragrance.



Gal's background as a model and dancer, make her lithe and lissom. Her service in the national army, make her tough and resolute.
Bamboo flourishes in extreme conditions. Able to withstand a hurricane’s force, its natural strength compares to steel. Slender and elegant, bamboo soars willowy over other vegetation.
The Gucci woman is the same; She is full of vitality, she is adaptable, and she faces life’s changes with ease. The new perfume from the Italian luxury label is a blend of exotic florals with top notes of bergamot, heart notes of casablanca lily and ylang ylang extra-comoros and finished off with base notes of sandalwood. The boldly cut art deco, diamond-style glass facets of the flacon contrasts elegantly with soft pink liquid inside, whilst the polished silver cap with its ridged contours is unmistakably Gucci Bamboo. The fragrance is available as 50 and 75 ml Eau de Parfum with body lotion, shower gel and deodorant. Find out more here.





Italian fashion label Gucci is exploring the captivating qualities of the woman who wears its new Bamboo fragrance in a cinematic campaign. Featuring Israeli actress Gal Gadot, the one-minute video explores the protagonist’s enchanting capabilities from the perspective of a male voiceover. Associating a desirable personality with the fragrance may help inspire aspirational consumers to purchase as a way to create their own allure.
“Gucci’s strategy is perfectly simple,” said David Benattar, CEO of Hyperbolic, a New York-based creative agency. “One, it uses the most superb photography and controlled narrative to celebrate the woman of today’s extraordinary qualities,” he said. “She’s a natural overachiever dressed in superb Gucci."

“She shows the attractive confidence of a well honed craft and sophistication. And, if one could possibly argue with this choice, Gucci uses Gal Gadot as its new emblem, a woman of exceptional beauty and achievements. Let us be seduced.”




The bottle design blends delicate sensibility with strong lines. A glass art deco bottle in the shape of a diamond contrasts with the pink inside. A polished silver cap tops off with the signature Bamboo icon.



Selections by ANDREA JANKE Finest Accessories

Photo Credit/Source: The House of GUCCI



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Gucci creative director Alessandro Michele's Fall/Winter 2015 collection comes to life in this Glen Luchford-directed short film, with models Tessa Charlotte Bruinsma and Tobias Lundh.






GUCCI Fall/Winter 2015 Campaign by Glen Luchford


Gucci creative director Alessandro Michele's Fall/Winter 2015 collection comes to life in this Glen Luchford-directed short film, with models Tessa Charlotte Bruinsma and Tobias Lundh.





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The House's initials adorn the front of this sleek GUCCI Interlocking chain shoulder bag for a sophisticated look. Wear as a handbag or shoulder bag by extending the chain handle. The python has a beautiful glossy sheen with hand-applied color placed on its natural markings, now available for pre-order, expected to ship between 15/06/2015 and 31/07/2015, with free express shipping on gucci.com


GUCCI Interlocking - A new collection of shoulder bags,
available now in store and on gucci.com with free express shipping







'Lykke Li & the Lady Web | GUCCI Spring 2015'


Singer Lykke Li stars in and provides the soundtrack for GUCCI's latest film, celebrating spring's Lady Web shoulder bag. Shot on location in Los Angeles, the dreamy short explores how seemingly ordinary moments lead to creative inspiration.




Discover the entire GUCCI Fall/Winter 2015/16 Ad-Campaign, photographed by Glen Luchford (via Instagram) and featuring models Tessa Charlotte Bruinsma, Tobias Lundh, Lia Pavlova and Sven de Vries, and the GUCCI Cruise 2016 presentation in New York.





Selections by ANDREA JANKE Finest Accessories

Photo Credit/Source: The House of GUCCI


Click on the GUCCI-banner to shop the collections on summer sale
with free express shipping - enjoy!  
LoL, Andrea 


GUCCI Logo 300x300







Friday 10 July 2015

'Mirabilia Romae' by VALENTINO Fall 2015 Haute Couture


Rome is the beating heart of the Valentino brand. It's the city where Valentino Garavani founded his couture house in 1960. More than half a century later, as global as the company has become, Rome remains the headquarters. Though they typically close couture's abbreviated week in Paris, in the seven years since Maria Grazia Chiuri and Pierpaolo Piccioli took the reins at Valentino, they've rarely designed a collection that hasn't showcased their own Italian heritage in one way or another. This season, they brought their collection home.






The day began with an exhibition of couture dresses (my Instagram-pictures below from the Palazzo Firenze, Villa Medici, Palazzo Pecci Blunt) from previous seasons hidden in the closed-to-the-public places all over the city that have inspired them. It was one spectacular venue after another. The Biblioteca Casanatense, a public library lined with thousands of books and a smell so evocative you could hardly forget it. An 1840 marble bath in a palazzo still in private hands. A third-century AD Mithraic grotto discovered in the 1930s. Walking out of the last stop on the tour, which was the painter Giorgio de Chirico's apartment-turned-museum, you wondered if the runway show itself would be able to measure up.








There was no need to worry. With the sun setting on the ocher walls of the Piazza Mignanelli, and locals hanging out of the windows to take it in just like they did when Valentino himself staged shows in this square, the setting was as perfect as it gets. And the clothes were absolutely the location's equal. A few people grumbled about the emphasis on black, but Chiuri and Piccioli had an answer for that. "Rome is just a little bit noir, a little sinister," Piccioli said. In any case, there was nothing plain about the black pieces, especially not when they were accompanied by Alessandro Gaggio's striking gold pendant necklaces. Leather flowers trellised a sheer tulle cape, while minuscule beads added substance to a lace gladiator minidress. And the repeating arch motif on a floor-length, double-face wool and velvet cape? Straight off the Colosseum's walls.







An eagle, a symbol of imperial Rome, clutched a red ribbon in its beak on the collection's first dress. It was the same bird that contractors found on the ceiling of the house's Roman atelier during its recent renovation. What a metaphor. There were ancient symbols all over the collection, from the wheat stalks on a golden lace dress to the griffin embroidery on a floor-length poncho. But you didn't need to be a historian to appreciate just how ravishing it all was, or to feel the connection between the couturiers and this city. By the time Chiuri and Piccioli rounded the wooden set on their victory lap, the whole crowd had stood for an ovation.

Enjoy VALENTINO Fall 2015 Haute Couture runway show at the end of thia post!  

LoL, Andrea 
























































Maria Grazia Chiuri & Pierpaolo Piccioli





Selections by ANDREA JANKE Finest Accessories 

Photo Credit/Source: The House of VALENTINO
Photos by Umberto Fratini / Indigitalimages
Exhibition photos 'Rome': Courtesy of ANDREA JANKE


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Fairies are real on the Atelier VERSACE runway, at least. For Fall, Donatella and co. sent out a parade of delicate pieces inspired by the flora and fauna of the forest. “It’s a bit romantic,” said Donatella Versace, sounding a touch surprised at herself. “I’m‎ not a piece of wood all the time!” So here was a softened-up, tendrilly vision for Atelier Versace: couture festival girls in garlanded headbands, vaguely Renaissance-medieval sleeves, and raw-edged chiffon trailing off in ethereal directions on a glass runway paved over hundreds of mauve, purple, and green orchids.







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